THE LATEST — Sustainable

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Victoria is back in COVID lockdown, and I'm closing down our business

July 08, 2020

Victoria heads into another six weeks of 'lockdown' at midnight tonight, so I've made the tough decision to close our Hampton shop for good this Saturday, 11th July. It's hard to believe just four months ago, I was excitedly signing our second lease with rainbows and unicorns in my eyes, blissfully unaware of what was to come, looking forward to the next phase of our TFA journey. It's been a wild few months since, and what was set to become our flagship store, will now go down in history as our second pop up instead.

April 29, 2020

Together, we exist to create change, and together, we use our businesses as a force for good. Our community of brands create positive social and environmental change every day, consciously designing and creatively thinking, always in pursuit of a better, more ethical and sustainable world.

April 24, 2020

I'm constantly looking for ways to support our local community, and I don't want to toot my own horn too much, but what's coming is pretty special. It's the start of something new, and I can't wait to share it with you.

April 21, 2020

I launched The Fashion Advocate in 2014 in support of Australian made labels, and to encourage consumers to shop consciously. In 2018, I welcomed New Zealand labels to the mix, and in 2019, I opened up our online offering to Australian-designed labels who manufacture ethically overseas.

April 21, 2020

Fashion Revolution Week is upon us and in the wake of COVID-19, we're scrutinising fashion now more than ever. Australia’s NBN network has seen a daytime usage increase of 80% and searches for 'sustainable fashion' increased 110% in March. We're glued to our screens and we're looking for more sustainable alternatives in every aspect of our lives. If there's a silver lining to this coronavirus crisis, a shift to more sustainable living is it.

April 14, 2020

While things are a little strange out in the world and virtual shopping is the 'new norm', you can still book in for a private one on one session with me, a virtual fitting to find your perfect fit at home, or a private contactless at-home fitting to shop our instore ranges from the comfort of your own dressing room.

April 13, 2020

Each Zia Lozen piece is a statement; made with luxurious natural fabrics and adorned with intricate embellishments, the range is 100% ethically made and designed for women who live boldly.

March 30, 2020

In the coming weeks, we'll be sharing styling videos, virtual shopping tours and designer interviews to help you stay connected and be part of our positive-vibe-filled pink pop up.

February 26, 2020

The Lauren & Angie aesthetic is a carefree and eco-friendly one; simple, everyday pieces in organic cotton, linen and other natural fibres make for the perfect staple wardrobe.

February 17, 2020

Co-founders and designers Jodie Hayes and Emma Bäcklund are determined to influence positive impact in the fashion industry, and their attitude towards sustainability and women's surf culture have garnered a strong following for their brand in recent years.

February 07, 2020

Now, as we move into our sixth year, three runways later, a few awards in the mix, a pop-up (and another coming soon), and a reach of over 40,000 across our digital network, I am so damn happy with what we've built as a team and community - but we have so much further to go.

January 30, 2020

From ethical production and using sustainable fabrics to empowering women and choosing quality over quantity, Berit inspires positive change, and Sometimes Sundays a testament to the possibilities of how fashion can be used as a force for good.

January 29, 2020

When it comes to an Orocéo Castro garment, that feeling is exactly what designer and co-owner Paolo Castro is passionate about sharing with the world, and it's something his grandmother shared with him.

January 28, 2020

DBP is one of the many chemicals that Danielle Egan refuses to use in her nail polish range, and rightfully so. Sienna polishes are also free from toxins, animal products, and micro-plastics, plus they're gender-inclusive, water permeable and Wudu-friendly, making them suitable for people of Muslim faith.

January 22, 2020

I don’t want to give up fashion and I don't want you to either. I want to inspire you to buy ethical fashion and sustainable fashion, and instead of boycotting fashion, I want you to buy good fashion that means something to you.

December 04, 2019

The Folktribe design philosophy embodies longevity and versatility to create and craft pieces that can be treasured and worn season after season, year after year, beautifully and effortlessly. Folktribe are also a proud plastic-free label, and absolutely no plastic is used throughout their entire supply chain, business operations, and personal lives.

November 29, 2019

Instead of impulse-buying fast fashion that you don't need, I invite you to #TakeBackBlackFriday and celebrate slower, more sustainable ways of living.

November 19, 2019

Join us in-store for a day of champagne, shopping and style inspiration with Melbourne’s leading personal stylist, Sally Mackinnon of Styled By Sally. You'll also have the opportunity to meet and greet some of our designers, find inspiration for ethical and sustainable gifting, and spend the afternoon in good company.

November 15, 2019

What we've created within four walls is something really special. We're not just selling things, we're changing the industry, one outfit at a time. When our customers walk out with their reusable tote bags and their ethical and sustainable staples, they walk out knowing they've contributed to the solution and they're part of the bigger picture.

November 13, 2019

Grace Beverley is the first inspirational fellow female on our Boss Lady List, and what a woman to launch with and set the standard. Grace is an impressive woman; she has nearly 600k subscribers on her YouTube channel and over one million followers on Instagram, but we don’t love her for the numbers. Grace is an advocate for sustainable fashion, and a body-positive honest #ladyboss.

November 07, 2019

If you're a lover of shopping, champagne, coffee and good company, book a private one on one session with me at our Beaumaris store. I don’t bite, I’m super friendly, and if you’re in the mood for coffee or champagne (or both), it’s on me.

October 29, 2019

After five years of being one of Australia's largest online retailers of ethical and sustainable Australian and New Zealand fashion, we have opened our doors at 54 East Concourse Beaumaris, and we'd love you to celebrate with us.

October 25, 2019

Australians use more than 150,000km of wrapping paper during Christmas – enough to wrap around Earth’s equator nearly four times. Leaving unwrapped presents under the tree in the name of sustainability may spoil the fun of the surprise, but there are definitely less wasteful ways to give and more thoughtful ways to express the season's greetings.

October 23, 2019

I made the switch from chemical-based beauty products to toxin-free alternatives a few years ago, and it was the best skin-decision I've ever made. I've always been a lover of home-remedies, so earthYARD's essential oils range is perfect for my 'mixing and making' Saturday-night-in beauty sessions too.

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Look good. Do good. Wear your values.

THE LATEST — Sustainable

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