The Fashion Advocate ethical sustainable circular fashion course online how to make sales mentor coaching marketing seo Australian fashion expert

INCREASE YOUR IMPACT

INCREASE YOUR SALES

AND RUN A BUSINESS YOU LOVE

Make the world a better place and build your slow fashion business with purpose.

GET MY BUSINESS BLUEPRINT HERE

Tried and tested, trusted and proven.

The Fashion Advocate is an award-winning business and a trusted name in the fashion industry.
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THE #1 RESOURCE FOR SUSTAINABLE FASHION BUSINESS GROWTH

  • FRUSTRATED BY SLOW SALES?

    I'll show you how to increase your reach, increase your conversions and make more sales fast. Learn how to increase your sales and run your ethical or sustainable fashion business the easy way.

    INCREASE YOUR SALES

  • OVERWHELMED WITH MARKETING?

    I'll show you the fun, easy, fast and stress-free ways to grow your ethical or sustainable fashion brand with my creative marketing strategies. Running a business should be fun!

    GET HELP WITH MARKETING

  • FEELING DISCONNECTED?

    Learn how to reconnect with your purpose and map out a practical strategy to grow your slow fashion business in an easy way that brings you joy. Make the world a better place and create work-life balance.

    BETTER BUSINESS STARTS HERE

Australian Womens Weekly women in business fashion mentor expert sustainability

HEY! I'M CLAIRE.

I ran one of Australia's largest online stores for ethical and sustainable fashion.

Then I burned out and turned my business upside down.

Now I'm sharing my slow fashion strategies to help you find joy in your own journey.

READ MY STORY

WANT TO KNOW THE SECRET TO GROWING AN ETHICAL OR SUSTAINABLE FASHION LABEL?

  • ASK A LOT OF QUESTIONS

    Every week on Instagram, I go live with growth tips, strategies and industry secrets. You can ask me anything about sustainable fashion, ethical manufacturing and business growth. Marketing, PR, how to wholesale, SEO, Instagram, money, profit margins and pricing, how to find your ideal customers, sourcing, packaging... If you’re struggling with something in your ethical and sustainable fashion business, ask me for a solution.

    ASK ME A QUESTION

  • EMPOWER YOURSELF

    Knowledge is power. To build a successful and profitable sustainable fashion business, you have to empower yourself with knowledge, learn, grow and absorb information every day. I ran one of the largest online stores for ethical and sustainable fashion for over a decade. I learnt the ins and outs and the rights and the wrongs of building a fashion business. Now I'm sharing all my free growth strategies on my blog. Take what you need and use what you can to grow!

    READ MY BUSINESS BLOG

  • BUILD YOUR SKILLSET

    My online masterclass courses are designed specifically for ethical, sustainable, circular and slow fashion brands, labels and businesses to fast-track your success and increase your impact. You'll learn how to increase your sales the easy way so you can make the world a better place and create work life balance. My online masterclasses share incredible industry insider secrets and business strategies. This is the easy, stress free solution for accelerated growth.

    STEAL MY GROWTH STRATEGIES

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"Claire is a role model to so many business owners. Claire has supported One Roof with social media consulting which has significantly boosted our profile."

Sheree Rubinstein.

"Claire is a joy to work with. She produces authentic and genuine content that is full of personality and I always look forward to working together."

Marnie Godding.

"Claire offers true and genuine support, and constantly pursues innovative ways to share success. Claire has carved her own unique place in the world supporting ethical and sustainable businesses."

Yolanda Finch.

"For all those who are fortunate enough to have met her, Claire is definitely 'one of a kind'. She is consistently pleasant, tackling anything that you throw at her with dedication and a BIG smile."

Dora Deka.

"Claire has a wealth of knowledge behind her and it hasn't been gained through second-hand information; she has had years of hands-on personal experience, and she has tenaciously worked out what works and what doesn't."

Kimelyn Macphail.

"Claire is an innovative and forward-thinking entrepreneur who has an influential voice in the Australian fashion industry. Her dedication to supporting ethical and sustainable businesses is what we need to see more of, and her work proves the potential in socially responsible business."

Justine Coneybeer.

"Claire is so encouraging and supportive, and her superior level of organisation and dedication is second to none. She is living proof that when you have a passion and a dream, anything is possible!"

Melissa Mendes.

THE FASHION INDUSTRY HAS CHANGED

The Fashion Advocate Australian and New Zealand ethical sustainable fashion mentor business course online

Once upon a time, The Fashion Advocate was one of the largest online stores for ethical and sustainable Australian and New Zealand fashion.

Now, The Fashion Advocate offers mentoring, online courses and growth solutions for ethical, sustainable, circular and slow fashion brands and businesses.

As a community of purpose-driven fashion businesses, we use fashion as a force for good to make the world a better place.

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THE FASHION ADVOCATE OPERATES ON QUANDAMOOKA COUNTRY.

We acknowledge the Traditional Custodians of Country throughout Australia and their continuing connection to land, culture and community. We pay our respects to Elders past, present and emerging. We acknowledge that the earth we walk upon today was and always will be Indigenous lands.