Tired, stretched and broke. Here's how to fix your sustainable fashion business slump.

Running a business is HARD. If you’re feeling tired, stretched and exhausted, and your sustainable fashion business isn’t making you the kind of money you want it to - there’s two things you can change right now to fix it.

The first change you need to make, is your mindset. When you’re eyebrows deep in your business and you’re so focused on the day to day tasks, it’s easy to overlook the little things that can make a big difference to the bottom line.

When you’re tired, you forget things.

When you feel stretched, you make desperate business decisions, instead of strategic ones.

When you’re broke in business, you’re the last one that gets looked after, but you should be the first.

Your mindset and your health can make or break your business. Trust me, I’ve been there and I've done done that, and being tired, stretched and broke in business didn’t just nearly drown my business - it nearly drowned ME. So how do you change your mindset? How do you make sure you’re in the right mind frame to successfully run a sustainable fashion business? You get out of your own head for a minute, take some time out, meditate, journal and reset. Take a full day off, or better yet, you could even take two.

The second change you need to make, is your marketing strategy. The reason you’re feeling tired, stretched and broke is because the hours and hours and long days and late nights you’re putting into your business aren’t strategic hours. The effort you put IN needs to be in the right areas, on the right things, and with the right strategy, so that what you get OUT is worth it. Input vs. output, that's the simple equation, and the fix to your strategy is simple too - it's right here.

Remember, it's not you, it's your strategy. Everything in business is fixable.

Claire x

The Fashion Advocate Claire Goldsworthy ethical sustainable influencer slow fashion business mentor coach marketing strategy plan

The Fashion Advocate ethical sustainable circular slow fashion business strategy mentor online course marketing how to

I spent my first five years in business stressed and in debt.

If you're feeling overwhelmed, stressed, or if you're not making enough sales to survive, you're not alone. I've been there.

I was exhausted and I wanted to quit.

Then I worked out a strategy that dramatically changed my business, increased my sales, and saved me time. I want to share it with you!


Want to know the top three ways to grow a successful and sustainable fashion brand?


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    To build a successful, sustainable and profitable fashion business, you have to empower yourself with knowledge and learn from others in the industry. I ran one of the largest online stores for ethical and sustainable fashion for over a decade, and I learned the ins and outs and the rights and wrongs of building a business. Now I'm sharing my strategies on my blog so you can take what you need to grow!



    The only difference between a big fashion business and a small fashion business is a different skillset. Everything your competitors know - you can learn. My online courses and masterclasses are specifically designed for ethical and sustainable fashion brands, labels and businesses, so you can build your skillset, level up, fast-track your success and increase your impact.