What’s really inside the Slow Fashion Lab? The support, the systems and the strategies you’ve been looking for.

If you're feeling 'course fatigue', I get it. When I was building one of the largest online stores for ethical and sustainable fashion, I needed help. So I bought course after course after course. I signed up for download after download. I joined 51 million webinars and went to all the workshops.

I had an inbox full of welcome emails and a notepad packed with login details and passwords I could never remember.

And still, I hadn’t found what I was looking for.

Because every 'blow up your business' course and 'sell out overnight' system wasn’t built for slow fashion. They were made for fast fashion. The conventional, chaotic, cut-corners kind of fashion. The kind built on speed and soul-less selling.

And none of it worked for me. Not for my values, my vision, or my slow fashion business.

So I went it alone.

I spent 10 years learning on the job. Building a multi-award-winning slow fashion e-commerce store from scratch — with intuition, elbow grease, and lots of trial and error. It worked. It was super successful. But it was also super exhausting, because I did most of it solo.

No roadmap. No proven system for someone like me, trying to build something better.

So when I closed the store and stepped into mentoring ethical, sustainable, circular and slow fashion brands full-time, I promised myself I’d create something different.

Something that actually worked.
Something made for slow fashion.

Enter, my Slow Fashion Lab.

It’s the support, the systems, and the strategies I wish I had — all wrapped into something that’s easy to use, incredibly valuable, and deeply practical.

If you’re feeling hesitant about joining because you’ve been let down by big promises and underwhelming results from other courses or programs, I feel you. I get it. 

So I want to show you what’s actually inside — not just the features, but the feeling of it. The community. The clarity. The support. The momentum.

Because growing a fashion business that’s good for the world shouldn’t feel so lonely or confusing.

Sit back, scroll through, and find everything you need below.

So what is the Slow Fashion Lab?

The Slow Fashion Lab is an online membership and growth hub for sustainable fashion founders — built specifically for purpose-driven designers, founders and creatives who want to scale their fashion business without selling out and without burning out.

It’s not a course.
It’s a community.
A mindset shift.
A toolbox.
Life and business lessons.
A soft place to land.
A beautiful space to grow — and find your groove doing business your way.

And here's what you get inside...

1. Practical business strategy without the overwhelm.

Sick of fluff-filled modules and complicated funnels? Same.

Inside the Lab, you’ll find step-by-step lessons grounded in real-world, budget-friendly strategies — built specifically for slow fashion. Everything from organic Instagram growth and brand storytelling to pricing for profit, scaling sustainably, customer loyalty, sales and mindset.

Because knowledge is power — and this is the kind that actually helps you grow.

2. Access to industry mentors who get it.

You can try to do this alone and work too hard, or you can lean on industry mentors and work smart.

Each month, you’ll join live mentor sessions with experts who’ve actually built sustainable fashion businesses — and understand the highs, the lows, and the values behind it all.

From marketing to manufacturing, ethical sourcing to social media — you’ll get straight-up wisdom without the overwhelm.

And you can ask your resident mentors questions directly, on the spot, for real-time advice and feedback. This is tailored, real-time support. You're seen. You're supported. You don't have to struggle solo anymore.

3. A like-minded community that celebrates your wins and supports your rough days.

This is the soul of the Lab.

Inside, you’ll meet a global community of purpose-driven slow fashion founders who care about people, the planet, and their purpose just as much as you do.

We share wins. We celebrate launches. We ask questions and lift each other up.

There’s no competition here. Just genuine connection and collaboration. Your vibe attracts your tribe — and you’ve just found yours.

4. Bonus downloadable resources, templates and toolkits. 

No more Googling for hours or second-guessing every decision. Inside the Lab, you’ll find bonus action plans, templates, marketing resources, pricing calculators, press kit help and more. 

All the practical, super useful tools you need to help you do the work — not just think about it.

Time-saving, brain-clearing, action-starting support. Exactly when you need it.

5. Monthly group coaching Office Hours call.

Got a question you can’t Google? Need support but can’t stretch to 1:1 coaching right now?

Join me live each month for Office Hours — open, supportive group coaching where you can bring your blocks, your questions, and get real-time guidance.

Whether it’s strategy, systems, mindset, or motivation — I’ll be there to help you move through it. You don’t have to figure it out alone.

But here's the real gold.

The Slow Fashion Lab helps you get out of your head, into your purpose, and back in love with your business.

Because you didn’t start your business or brand to burn out. You started it to make a difference. To do things differently. To use fashion as a force for good.

And if you're doing something good for the world with your fashion business, I want to help you do more of it.

This isn’t just another course. It’s your growth space. Your safe space. Your step into aligned, impactful business building — the slow, sustainable way.

This is your sign. Stop struggling and start growing. Your tribe is waiting. Your time is now.

And as a bonus, when you join the Slow Fashion Lab, you’ll also get access to my 365-day done-for-you social media content calendar — so you can spend less time stuck on Instagram and more time doing what you love in your business.

Got questions? Reach out. I’m here to help.

Watch the full tour video below to see what it’s really like inside — the platform, the resources, the community, and all the support that’s waiting for you and come on in.

Claire x

The Fashion Advocate Claire Goldsworthy leading expert sustainable fashion consultant strategy coach business mentor Australia Brisbane
The Fashion Advocate ethical sustainable circular slow fashion business strategy mentor online course marketing how to

I spent my first five years in business stressed and in debt.

If you're feeling overwhelmed, stressed, or if you're not making enough sales to survive, you're not alone. I've been there.

I was exhausted and I wanted to quit.

Then I worked out a strategy that dramatically changed my business, increased my sales, and saved me time. I want to share it with you!

READ MY STORY

Want to know the top three ways to grow a successful and sustainable fashion brand?

  • ASK A LOT OF QUESTIONS

    Every week on Instagram, you can ask me anything about fashion, business, ethical manufacturing, sustainability, and growth to get the answers you need to overcome challenges. Marketing, PR, your strategy, sales, how to wholesale, Instagram engagement, customers, sourcing... Whatever it is, ask me your questions and I'll go LIVE on Instagram with the answers you need to move forward.

    FIND ME ON INSTAGRAM HERE

  • KNOWLEDGE IS POWER

    To build a successful, sustainable and profitable fashion business, you have to empower yourself with knowledge and learn from others in the industry. I ran one of the largest online stores for ethical and sustainable fashion for over a decade, and I learned the ins and outs and the rights and wrongs of building a business. Now I'm sharing my strategies on my blog so you can take what you need to grow!

    READ THE BLOG HERE

  • BUILD YOUR SKILLSET AND LEVEL UP

    The only difference between a big fashion business and a small fashion business is a different skillset. Everything your competitors know - you can learn. My online courses and masterclasses are specifically designed for ethical and sustainable fashion brands, labels and businesses, so you can build your skillset, level up, fast-track your success and increase your impact.

    BUILD YOUR SKILLSET NOW