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I Found Lucy. is an Australian made label for the unapologetically feminine and unabashedly whimsical

February 27, 2020

I Found Lucy. is a label with an artistic heart and unswayable ethos, and incredibly, Lucy is a self-taught designer and dressmaker too. She channels her childhood love of all things arts and craft into her label, and she's not shy about the kind of woman she's designing for; I found Lucy. is a brand for the unapologetically feminine.

February 26, 2020

The Lauren & Angie aesthetic is a carefree and eco-friendly one; simple, everyday pieces in organic cotton, linen and other natural fibres make for the perfect staple wardrobe.

February 17, 2020

Co-founders and designers Jodie Hayes and Emma Bäcklund are determined to influence positive impact in the fashion industry, and their attitude towards sustainability and women's surf culture have garnered a strong following for their brand in recent years.

February 10, 2020

Alex Dash is a fellow sustainability advocate, and the creative mind behind Shapes in the Sand, an Australian made, circular, and ethical swimwear label. Channelling her love of all things natural and her innate desire to make a positive impact, Alex uses her fashion label as a force for good, and she's been making waves in the industry since launching in 2014 too.

January 30, 2020

From ethical production and using sustainable fabrics to empowering women and choosing quality over quantity, Berit inspires positive change, and Sometimes Sundays a testament to the possibilities of how fashion can be used as a force for good.

January 29, 2020

When it comes to an Orocéo Castro garment, that feeling is exactly what designer and co-owner Paolo Castro is passionate about sharing with the world, and it's something his grandmother shared with him.

January 28, 2020

DBP is one of the many chemicals that Danielle Egan refuses to use in her nail polish range, and rightfully so. Sienna polishes are also free from toxins, animal products, and micro-plastics, plus they're gender-inclusive, water permeable and Wudu-friendly, making them suitable for people of Muslim faith.

January 22, 2020

I don’t want to give up fashion and I don't want you to either. I want to inspire you to buy ethical fashion and sustainable fashion, and instead of boycotting fashion, I want you to buy good fashion that means something to you.

December 04, 2019

The Folktribe design philosophy embodies longevity and versatility to create and craft pieces that can be treasured and worn season after season, year after year, beautifully and effortlessly. Folktribe are also a proud plastic-free label, and absolutely no plastic is used throughout their entire supply chain, business operations, and personal lives.

October 23, 2019

I made the switch from chemical-based beauty products to toxin-free alternatives a few years ago, and it was the best skin-decision I've ever made. I've always been a lover of home-remedies, so earthYARD's essential oils range is perfect for my 'mixing and making' Saturday-night-in beauty sessions too.

October 06, 2019

The beauty and wellbeing industry is ever-evolving. New miracle serums pop up every week promising to turn back the clock ten years in ten minutes, and it can be a little tricky choosing between good beauty products and good marketing. It isn't easy to fight the urge of ageing naturally either when every second advertisement swears that 'looking younger' is the secret to happiness.

September 28, 2019

It's been five years in the making, growing from a small online store to one of Australia's largest online retailers of ethical and sustainable fashion, and now, we'll be opening our doors at 54 East Concourse, Beaumaris, Victoria for ten weeks in the lead up to Christmas.

September 20, 2019

The Fabric Social operated for five years as a fashion label, creating incredible partnerships and relationships in the process, but social media support and the encouragement from friends and family weren't enough.

September 04, 2019

The average Australian woman will spend $18,171 on period products over her lifetime. From a financial, environmental, and wellness perspective, menstrual cups are simply more sustainable than disposable pads and tampons.

August 08, 2019

Spending a little time practising self-care regularly is the key to feeling spring-ready all year round, and while a night of pampering may still be a 'night in', it's well worth it every now and again.

July 31, 2019

I have an unquenchable thirst to educate myself and grow, to become more awake, more conscious, more aware and more synchronised with nature and, for as long as I can remember, I have always had a strong interest in health and wellbeing. I guess I was just looking for the inspiration to base a business around.

July 10, 2019

The centuries-old Indian art of hand-block printing is amidst a revival. It's a traditional Rajasthani way of life and an income source for the hundreds of communities in the area. It's also the inspiration behind Dora Deka's ethical and sustainable homewares label, Kolka, and a celebration of artistry, allure, craftsmanship and friendship.

June 27, 2019

Coconut water consumption has increased by 60% over the last decade and global demand for coconut oil has soared, but 99% of harvested coconut shells are discarded and burned.

June 27, 2019

Reflecting the land in which it was created, founders Greg and Jicky Milham have ensured that Sanctum has remained true to its roots in its 26-year history. Each product looks to encapsulate the pure tranquillity of the area by combining locally sourced botanical ingredients with a vision to sustain and nurture.

June 25, 2019

While you've been busy trying to find new ways to charge the people who use you, we've all been busy trying to find new ways to positively change the world. A little help would be nice, Instagram.

June 20, 2019

Ethical and sustainable fashion is about so much more than living wages and eco-friendly fabrics; it’s about taking responsibility for your impact on those who make your clothes, and those who wear them.

June 19, 2019

Helen Atcheson isn't concerned with trends or fads, contrary to the popular fashion model. She is inspired by all things natural, and her designs reflect the balmy days and sticky nights of her Western Australia lifestyle where some winter days are a beautiful 29 degrees. In that kind of environment, linen is a must, and it's the only fabric Helen chooses to use in her range.

May 20, 2019

I love the sound of bangles chiming together on my wrist. I love wearing four rings on one hand or stacking three different rings on one finger. I love dangly earrings and tribal-inspired adornments, and it's why I fell in love with Meg Watson and her jewellery.

May 01, 2019

Time IV Change is devoted to creating positive change within the realms of time, literally speaking. Watches, timepieces, wrist clocks, whatever you want to call them, most of us have owned one in our lifetime, but few have considered the environmental impacts of keeping time.

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Look good. Do good. Wear your values.

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